Celebrate Día de los Muertos with LALO Tequila at the Art of the Cocktail Class
This November 1st, join us at the Art of the Cocktail as we celebrate Día de los Muertos (Day of the Dead) with a unique experience highlighting the exceptional LALO Tequila. Known for its rich history, dedication to tradition, and purity, LALO is a brand deeply rooted in the Mexican Highlands of Jalisco—the birthplace of tequila. As we pay homage to this Mexican holiday, there’s no better spirit to feature than LALO, a tequila that captures the essence of Mexico and the art of tequila making.
Meet LALO Tequila: Purely Crafted Excellence
LALO Tequila was founded by Eduardo “Lalo” González and his lifelong friend David “R” Carballido. Both grew up in the heart of Jalisco, immersed in the world of tequila thanks to Lalo’s father and grandfather, who were esteemed tequila makers in Mexico. At a family wedding, a special batch of tequila blanco was crafted that quickly became the talk of the town. Inspired by this experience, Lalo and David embarked on a journey to create a pure, unadulterated tequila, allowing the natural flavors of agave to shine through.
Today, LALO Tequila is celebrated not only for its clean, authentic taste but also for its commitment to empowering local communities in Los Altos de Jalisco through fair labor standards and community initiatives.
Why LALO Tequila is One of the Finest Tequilas You’ll Taste
The purity of LALO Tequila lies in its simplicity. Crafted from only three ingredients, this tequila embodies a fresh, clean taste free from the additives and aging processes that often mask natural flavors. Here’s what makes LALO stand out:
Highland Agave: LALO uses only fully-mature agave plants grown in the mineral-rich soil of the Jalisco Highlands. This high-altitude region produces agave with higher sugar content, resulting in a smooth, refined tequila.
Deep Well Water: The water used in LALO Tequila is drawn from the depths of Jalisco, imparting a unique mineral character that reflects the terroir of the region.
Champagne Yeast: LALO’s use of Champagne yeast in the fermentation process creates a balanced flavor profile with top notes of sweet potato and cinnamon, complemented by hints of dulce de leche and a delicate finish of citrus and tropical fruit. This meticulous choice of yeast harmonizes the flavors, making each sip memorable and nuanced.
Why We’re Excited to Feature LALO Tequila for Día de los Muertos
Día de los Muertos is a celebration of life, love, and remembrance, where families and friends gather to honor loved ones who have passed on. Tequila, which has deep cultural roots in Mexico, is an essential part of these gatherings. At the Art of the Cocktail class, we’re thrilled to feature LALO Tequila—a brand that encapsulates Mexican tradition, respect for the land, and the spirit of togetherness.
LALO’s approach to tequila-making mirrors the significance of Día de los Muertos. Just as the holiday focuses on simplicity, purity, and honoring heritage, LALO’s philosophy is about creating a tequila that speaks to the authentic taste of agave and celebrates the legacy of Mexican craftsmanship. This tequila, owned and crafted by Mexicans, is a fresh and honest expression of Mexico’s most famous spirit, making it the perfect feature for our Día de los Muertos event.
What to Expect at the Día de los Muertos Art of the Cocktail Class
Our Día de los Muertos Art of the Cocktail class is designed to be an immersive experience where you’ll learn about LALO Tequila’s heritage, taste its unique flavor profile, and try your hand at crafting cocktails inspired by this Mexican holiday. Here’s what you can look forward to:
Welcome Cocktails: Begin the evening with a welcome cocktail featuring LALO Tequila, offering an introduction to the tequila’s clean, refreshing profile.
Hands-On Mixology: Led by expert mixologists, this interactive class will teach you how to craft cocktails that highlight the pure flavors of LALO Tequila. We’ll explore both classic and modern cocktails that pay tribute to the traditions of Día de los Muertos.
Shared Appetizers and Pairing Insights: Throughout the evening, you’ll enjoy shared appetizers that complement the complex notes of LALO Tequila. Our mixologists will guide you through pairing tips to elevate your cocktail experience.
Optional After-Party Dinner at Sweetbriar: For those who want to extend the celebration, join us for a family-style dinner at Sweetbriar, where you’ll have the chance to connect with the team behind the cocktails and enjoy a meal that embodies the flavors of Mexico.
Signature Cocktail Recipe Featuring LALO Tequila: "El Espíritu de Lalo"
Here’s a preview of a signature cocktail you might enjoy at the class—a tribute to LALO’s pure, unadulterated flavor and the vibrant spirit of Día de los Muertos.
El Espíritu de Lalo
Ingredients:
2 oz LALO Tequila Blanco
3/4 oz fresh lime juice
1/2 oz agave syrup
1/4 oz pomegranate juice (for a festive red hue)
Garnish: Lime wheel and a sprig of rosemary
Directions: Shake the tequila, lime juice, agave syrup, and pomegranate juice with ice. Strain into a chilled rocks glass over fresh ice. Garnish with a lime wheel and a rosemary sprig for an earthy aroma.
This cocktail captures the clean taste of LALO Tequila with hints of citrus and sweetness, while the pomegranate adds a subtle tartness to balance the flavors. It’s a cocktail as pure and refreshing as LALO itself, ideal for a night of celebration.
Join Us to Celebrate the Art of Authentic Mexican Tequila
This Día de los Muertos, we invite you to join us in honoring Mexico’s rich heritage through the art of cocktail making. LALO Tequila, with its dedication to quality, simplicity, and tradition, is more than just a drink—it’s a celebration of Mexican culture and craftsmanship. Come raise a glass with us and toast to life, memory, and the legacy of a spirit that’s truly one of a kind.
Secure your spot for this unforgettable evening and experience the purest expression of tequila. LALO Tequila, crafted by the next generation of Mexican tequileros, will bring an authentic taste of Mexico to our Día de los Muertos event.
